Distribution Catalogue
From February to April 2021, I collaborated with another designer to produce a Distribution Catalogue for Calikulture Wholesale that showcased over 140 brands. Our initial step was to gather relevant resources and information, which involved collecting images from each brand. Despite the challenge of dealing with a large number of brands, we effectively communicated and shared the workload to complete the task successfully.
Using software such as Photoshop and InDesign, we compiled the images into a 224-page Catalogue with great attention to detail. Our aim was to ensure that each page was well-organized, visually appealing, and that the product SKUs and labeling were accurately presented. Additionally, we made sure that each brand’s branding was consistent throughout the Catalogue.
Our draft has been used as a guide for other in-house designers to create new versions of the catalogue.
To see the full detail of this catalogue please visit the following links:
