Retail Halloween Campaign

Xhale City – June 1, 2023

To promote Xhale City’s Halloween sale, I produced a teaser inspired by the Stranger Things phenomenon, handling everything from full 3D environment modeling of the store’s interior and exterior in Blender to character integration and camera animation that follows a slow reveal, starting inside before swooping out to find Vecna waiting at the front as the camera pulls back to unveil the logo. I also completed all sound design and SFX editing, including custom clock chimes, and synced the animation to Kate Bush’s “Running Up That Hill” to complete the tense, nostalgic atmosphere.